Quite simple this one really. Samuel L Jackson tells apathetic US voters to WTFU and get behind Obama. The microsite is fairly disgusting looking but the viral is excellently produced.
I don’t know about you but I’ve been utterley fascinated by the campaigning going on across the pond recently. The power of celebrity endorsement has been demonstrated expertly and this recent campaign for Obama is yet another fine example (I feel a longer blog coming on).
Written by Stephen Graham: an Account Executive at WPR in Birmingham, the crown jewel of the Midlands. He’s originally a scouser so is also ‘well sound.’